Quick Action on Divisadero Blight by Clear Channel

From this on March 30th

To this four days later

Four days after BIKE NOPA contacted Clear Channel Outdoor about the poor condition of its billboard on Divisadero at Grove Street, the advertising firm cleaned up the site and applied a new, clean surface. Many North Panhandle residents would have preferred promotion of the Sunday Farmers' Market buzzing on Grove just below the sign and a few suggested commandeering the site to display the work by local artists. But for now it's simply advertising rather than the previous blight.

Small Improvement for Divisadero Eyesore: It's a Start

The old tarps and scraps now removed

View from Monday's blog post

Apparently Clear Channel Outdoor got the message: the neighborhood wants this eyesore removed or cleaned up. Today the hanging tarps and scraps from the previous advertising were gone. On Monday BIKE NOPA used CCO's online message form to request action on the derelict sign above Divisadero at Grove Street. That afternoon Russ Mason, Corporate Director of Digital Services, in the company's Los Angeles office responded:

"Thanks for the heads up on this problem, I am forwarding your email on to the appropriate persons. Someone will be out to take care of it as soon as possible."

Keep your eyes on the street and on the billboard. Today's change might be the first step to another neighborhood improvement.